Digital & Social Media Courses - Digital Content Course Diploma

STUDY DIGITAL & SOCIAL MEDIA

If you dream of a career as a Content Creator, Interactive Media Manager, Videographer, Online Publisher, Media Producer, Social Media Manager, Content Marketer or Digital Project Manager, the Digital & Social Media course is for you.

The Digital & Social Media course is perfect for students who want to be producers and creators for media, arts, music, fashion and other creative industries. You will be taught and mentored by industry experts who are currently working as digital and social media producers, online media marketers, media project and community managers, and digital executives.

You will undertake fundamental units in social media, content strategy and marketing, web design, videography, graphic design, photography and copywriting, alongside subjects in brand strategy and user experience. Students will work with real clients in a studio environment to develop industry relationships and their own portfolio.

Collarts offers students a variety of real-life industry experiences so that they are career-ready when they graduate. Through our industry partnerships, students have opportunities to partake in a variety of real-world business experiences, gaining access to industry connections.

Students will graduate with a well-rounded understanding of the digital, social media and marketing industries, both in Australia and overseas.

OPPORTUNITIES & EXPERIENCES

→ Create professional-quality digital content for a variety of platforms

→ Gain an in-depth understanding of digital marketing and project management

→ Develop an understanding of social media strategy and content distribution

→ Learn practical skills in software applications such as Photoshop and InDesign

→ Develop your own portfolio of video, graphic design and photographic content

→ Learn how to write and edit professional online content

→ Work with real clients in a studio environment and develop industry relationships

→ Learn from industry experts and collaborate with students from other creative courses

→ Study on-campus, online, or blended, with access to all of Collarts’ campus facilities

→ Get real-life experience through our industry partnerships and placements

→ No ATAR requirement and no individual subject or score requirements

→ Complete your bachelor degree in two years instead of the standard three

→ FEE-HELP available to eligible students (no upfront fees)

DISCOVER MORE ABOUT DIGITAL & SOCIAL MEDIA

HOW MEL KULINSKI IS USING CONTENT CREATION TO SPARK CHANGE

Working as a Digital Technician for Amazon and having been hands-on at festivals like UNIFY Gathering and Falls Festival, Mel has experienced firsthand what content makes people excited; wanting to use her skills for the good of the planet.

LEARN MORE

WHY JEMMA HOLLWAY RETURNED TO COLLARTS FOR DIGITAL & SOCIAL MEDIA

Jemma knew words could change lives, and after studying Entertainment Journalism, she realised she needed a deeper understanding of technology and its tools. Returning to Collarts to study Digital & Social Media, here's how she's honed her craft and found her voice as a content creator in the industry.

LEARN MORE

MEET THE INFLUENCERS SPARKING POSITIVE SOCIAL CHANGE

For the next generation of influencers, inspiring positive social change is more than radical: it's the norm. Through casual conversations intrinsically linked to race, identity, sexuality and gender, social media has become a haven for supportive communities—if you choose to seek them out.

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INDUSTRY PARTNERSHIPS

"Going backstage and seeing how everything works is incredible. Being amongst it all—it’s just nothing you've ever experienced before without Collarts."

MEL KULINSKI

Digital & Social Media Graduate

Mel working high tech cameras at Falls Festival Lorne

"Collarts helped me get closer to my dream. It's one of the only places that's made me feel like my ideas are valid and that it's okay to think differently."

JEMMA HOLLWAY

Digital & Social Media Student

Person live streaming social media at UNIFY Gathering

BACHELOR

BACHELOR OF ARTS (DIGITAL & SOCIAL MEDIA)

The Bachelor of Arts (Digital & Social Media) is perfect for students who want to be content designers and creators for the media, arts, music, film, fashion, and other creative industries.

The Bachelor degree can be completed in six trimesters (2 years) of full-time study or part-time equivalent.

THROUGHOUT THE DEGREE, YOU WILL

→ Create professional-quality digital content for a variety of platforms

→ Gain an in-depth understanding of digital marketing and project management

→ Develop an understanding of social media strategy and content distribution

→ Learn practical skills in software applications such as Photoshop and InDesign

→ Develop your own portfolio of video, graphic design and photographic content

→ Learn how to write and edit professional online content

→ Work with real clients in a studio environment and develop industry relationships

→ Learn from industry experts and collaborate with students from other creative courses

→ Study on-campus, online, or blended, with access to all of Collarts’ campus facilities

→ No ATAR requirement and no individual subject or score requirements

→ Complete your bachelor degree in two years instead of the standard three

→ FEE-HELP available to eligible students (no upfront fees), to learn more click here

The Bachelor and Diploma of Arts (Digital & Social Media) is recognised under the Australian Qualifications Framework, accredited through CRICOS; CRICOS Code 095132B & 095134M.

Course Admission Criteria

DIPLOMA

DIPLOMA OF ARTS (DIGITAL & SOCIAL MEDIA)

The Diploma of Arts (Digital & Social Media) is perfect for students who want to be content designers and creators for the media, arts, music, film, fashion, and other creative industries.

The diploma can be completed in two trimesters (8 months) of full-time study and you have the opportunity to progress into the Bachelor Degree (subject to academic performance).

THROUGHOUT THE DIPLOMA, YOU WILL

→ Create professional-quality digital content for a variety of platforms

→ Gain an understanding of digital marketing, social media, and project management

→ Learn practical skills in software applications such as Photoshop and InDesign

→ Learn how to write and edit professional online content

→ Work with real clients in a studio environment and develop industry relationships

→ Learn from industry experts and collaborate with students from other creative courses

→ Study on-campus, online, or blended, with access to all of Collarts’ campus facilities

→ No ATAR requirement and no individual subject or score requirements

→ Complete your bachelor degree in two years instead of the standard three

→ FEE-HELP available to eligible students (no upfront fees), to learn more click here

The Bachelor and Diploma of Arts (Digital & Social Media) is recognised under the Australian Qualifications Framework, accredited through CRICOS; CRICOS Code 095132B & 095134M.

Course Admission Criteria

ELIGIBILITY & ADMISSION REQUIREMENTS

ADMISSION REQUIREMENTS

→ Applicants will need to attend an admissions interview. You will be asked questions about your experience, background, and interest in the course and/or industry

ELIGIBILITY REQUIREMENTS

DIPLOMA APPLICANTS

→ Applicants are required to successfully complete VCAL, VCE, IB, or state/international Year 12 equivalent. If students have not completed the year 12 requirements, they must be at least 20 years of age

→ The Diploma can be used as a pathway into the Bachelor degree

→ There are no ATAR minimum or subject requirements

BACHELOR APPLICANTS

→ Applicants are required to successfully complete VCE, IB, or state/international Year 12 equivalent

→ VCAL students are not eligible for the Bachelor until they have successfully completed the diploma

→ If students have not completed the year 12 requirements, they must be at least 20 years of age

→ There are no ATAR minimum or subject requirements

WORK & LIFE EXPERIENCE APPLICANTS

→ If none of the above qualifications have successfully been completed, applicants must be 20 years of age or older with 2 years of work experience to apply

HOW TO APPLY

→ Non-Year 12 applicants may apply directly on the website, and a Future Student Advisor will be in touch to arrange an interview

→ Year 12 applicants must apply through VTAC. VTAC opens in August each year. Place the appropriate Collarts course into one of your preferences and a Future Student Advisor will be in touch to arrange an interview

KEY INFORMATION

Start Dates

February, May, and September

Number of Units

8 in Diploma

24 in Bachelor

Duration

Diploma 8 Months

Bachelor 2 Years

Or Part-Time Equivalent

Study Mode

On-Campus, Online or Blended

Student Support

Free Access to Wellbeing & Academic Support

Industry Placement

Dedicated Time for Industry Experience

FEE-HELP

Available

Transparent Fees

$2,430 per unit

International Fees

Available

COURSE STRUCTURE

Delivery Mode - On-campus, Blended

FIRST YEAR	PRACTICAL	PROFESSIONAL PRACTICE	THEORY	INDUSTRY AWARENESS
Trimester 1	Copywriting	Behavioural Psychology	Digital Design	Critical Thinking
Trimester 2	Digital Photography	Content Strategy	Information Communication & Technology	Critical Survey
Trimester 3	Video Production	Brand Experience	Narrative & Storytelling	Applied Media Production 1
SECOND YEAR	PRACTICAL	PROFESSIONAL PRACTICE	THEORY	INDUSTRY AWARENESS
Trimester 1	Web Design	User Experience	Contemporary Art, Design & Cultural History	Applied Media Production 2
Trimester 2	Audio Storytelling	Project Management	Design Thinking	Group Project + Elective
Trimester 3	Mobile Development	Social Media & Community Management	Relevant Disruption & Global Engagement	Industry Placement